Assume good intent: A small practice with a big impact

Assume good intent: A small practice with a big impact

At Kinetik, we often talk about the importance of culture. It’s what holds a team together through challenges, growth, and change. It shows up in how we collaborate, how we communicate, and how we interpret each other’s actions.

Among our three core values — Be Just, Be Curious, Be Collaborative — one principle that brings them all to life is simple but powerful: Assume Good Intent.

Why “Assume Good Intent” matters

In any workplace, miscommunication is inevitable. A quick Slack message that reads “When will item X be ready?” or “Do you know why feature Y stopped working?” might feel abrupt. It’s easy to assume frustration or blame behind those words. But more often than not, it’s just someone trying to move work forward — quickly, perhaps without the niceties that face-to-face conversation allows.

When we choose to assume good intent, we shift our energy from reacting emotionally to collaborating productively. We stop second-guessing motives and start solving problems together.

This mindset is a quiet but powerful force for team harmony. It helps us build trust faster, resolve issues more efficiently, and ultimately, enjoy the work more.

Practicing it every day

Assuming good intent doesn’t mean ignoring poor behavior or pretending conflict doesn’t exist. It means giving people the benefit of the doubt first and interpreting their actions as constructive until proven otherwise.

If someone asks a pointed question during a sprint demo, for example, they might simply be offering a new idea or clarifying how a feature works. When we listen with generosity, we create space for creativity and mutual respect to thrive.

And it’s not just good for relationships, it’s good for our own wellbeing. By choosing not to dwell on imagined negativity, we free ourselves from unnecessary stress and make more room for focus, curiosity, and better communication.

When intent isn’t good

Of course, there will be rare times when intent truly isn’t positive. In those cases, it’s important to recognize patterns, gather context, and use the systems and processes in place to address it thoughtfully. But those exceptions shouldn’t define our default approach.

As the saying goes, “Hard cases make bad law.” One negative experience shouldn’t cause us to assume the worst of everyone. The vast majority of interactions at work, especially in a collaborative and mission-driven team, come from a good place.

A culture that lives its values

At Kinetik, we strive to live our values every day. Be Just reminds us to treat others fairly, without assumptions or bias. Be Collaborative challenges us to create the conditions for open, respectful teamwork. Assuming good intent connects both — it’s how we honor each other’s efforts and keep building an environment where ideas and people can thrive.

When we start from trust, everything else becomes easier. And that’s the kind of culture worth protecting as we grow.

About client

Safe and cost effective solution

Divine Right Transportation provides safe and cost effective transportation to addiction and recovery programs, pharmacy trips, doctors appointments, clinic visits, physical therapy, diabetes treatment, dialysis treatment, oncology trips, and more.

Their company strive to provide safe and timely social assistance and health-related transportation needs to those who are under-served with limited income.

Partnership with Kinetik

After three years of operating only in California, Divine Right Services was ready to expand its non-emergency medical transportation footprint in 2022. But with more states, more regulations and more rides to process, Divine Right would need a massive infusion of billing staff.

Instead, they brought on RCM Pro billing services from Kinetik.

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Challenge

Quickly schedule and manage patient trips with full visibility into transportation benefit utilization. Trip Scheduler and Trip Assistant improves patient flow and lets healthcare workers get back to providing care.

Solution

With the nation’s largest digitally integrated NEMT transportation network, Kinetik is your partner for scalability. Trip Scheduler streamlines trip assignment and provides full ride visibility.

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Impact

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Robert McBride

Founder and CEO at Divine Right Transportation

Billing can be very labor-intensive and manual. Kinetik has automated a huge part of the process and allows our people to deliver a better customer experience because they are not pushing paper.

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Robert McBride

Founder and CEO at Divine Right Transportation

Billing can be very labor-intensive and manual. Kinetik has automated a huge part of the process and allows our people to deliver a better customer experience because they are not pushing paper.

What our clients say

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Brian Lawrence

Head of Financial Department at HCA Healthcare

Superior to any other service we have ever used. They taught our team how to build email and SMS automation from scratch. In the past, our employees were unsure how automation worked.

avatar

Brian Lawrence

Head of Financial Department at HCA Healthcare

Superior to any other service we have ever used. They taught our team how to build email and SMS automation from scratch. In the past, our employees were unsure how automation worked.

avatar

Brian Lawrence

Head of Financial Department at HCA Healthcare

Superior to any other service we have ever used. They taught our team how to build email and SMS automation from scratch. In the past, our employees were unsure how automation worked.

avatar

Brian Lawrence

Head of Financial Department at HCA Healthcare

Superior to any other service we have ever used. They taught our team how to build email and SMS automation from scratch. In the past, our employees were unsure how automation worked.

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