Sufian Chowdhury, CEO of Kinetik, contributes a grounded and people-first perspective to addressing employee burnout in small businesses. In a collaborative Forbes Business Council article focused on practical solutions, he emphasizes the importance of building trust through regular one-on-one check-ins with team members. Rather than relying solely on generic perks or temporary fixes, Sufian advocates for leaders to stay closely attuned to the real-life pressures employees face both inside and outside of work.
By intentionally making space for personal conversations—whether it’s about workload struggles, family responsibilities, or long-term career goals—Sufian believes leaders can create a workplace where employees feel genuinely supported. He highlights the link between leadership engagement and employee wellbeing, suggesting that consistent communication is not just a managerial task, but a foundation for a sustainable work culture. This kind of active listening, he notes, can surface warning signs of burnout early and enable proactive responses before issues escalate.
His contribution stands out by reinforcing the idea that trust isn’t built during moments of crisis—it’s earned through day-to-day connection and support. For business owners and leaders navigating workforce stress, Sufian's approach serves as a reminder that strong culture is built on relationships, not policies alone.
Read the full article in Forbes here.
